Assistant Marketing Manager

We are looking for a marketing professional with solid marketing automation experience, who is looking to take a step up to an Assistant Marketing Manager role.  This position, at a prestigious STM publisher in central London, will provide you with the opportunity to use your marketing skills and knowledge of marketing automation to promote a range of projects, including publications, posters, webcasts and animations to the global scientific research community.

Key duties:

• Create and implement marketing plans to increase customer awareness and engagement using a range of online and offline marketing activities
• Work closely with clients to ensure projects are marketed according to expectations, adapting plans as required
• Drive engagement and develop the webcast programme, exploring ways to best achieve targets
• Use email marketing automation programmes to ensure accurate targeting and engagement with key audience
• Manage digital marketing using Google Analytics, Hybris, and social media channels
• Put together social media advertising/PPC campaigns to increase registrations/brand awareness/engagement
• Analyse and report on all projects with an emphasis on key metrics/ROI measurements
• Represent the marketing department at key events globally

Experience / skills required:

• Solid experience as a marketing executive of assistant marketing manager
• Experience of using marketing automation programmes is essential
• An understanding or knowledge of STM publishing is desirable
• A solid understanding of marketing principles and implementation across multimedia channels
• Strong analytic skills, proficiency with spreadsheets/Excel
• Excellent communication and stakeholder management experience
• A professional approach and the ability to work in a service orientated environment.
• Knowledge of web analytics programmes such as Google Analytics would be a bonus

For further information, please apply online or email a CV and salary expectations to clairelaw@atwoodtate.co.uk

Contact:             Claire Law
Tel:                    020 3574 4423

Atwood Tate embraces diversity and seeks to promote the benefits of diversity in all of our business activities and to develop a business culture that reflects that belief.  We welcome applications from all members of society irrespective of age, disability, sex, sexual orientation, colour, race, nationality, ethnic or national origin, religion or belief.