Digital Product Marketing Campaign Manager
A marketing professional who enjoys innovation & teamwork. We are looking for an individual with proven experience of product marketing a self-starter who enjoys finding solutions to marketing challenges in a creative way. Customer driven to utilise several marketing channels to reach authors, researchers and readers around the world .Creative flair to develop engaging digital campaigns.
- Innovate with new digital marketing tools to develop integrated marketing campaigns to support business goals
- Monitor and analyse campaign effectiveness and efficiency and apply these findings to drive the strategic direction of the business
- Build successful working relationships with a range of partners from across the global business including colleagues in editorial, marketing services, design, web and production
- Monitor competitor activity to feed into overall business intelligence
- Delegate relevant tasks to Marketing Assistants
- Prepare and manage campaign schedules on a quarterly basis
- Homeworking option.