Freelance Marketing Campaigns Manager – (Children’s Books)

A freelance Marketing Campaigns Manager s required to join a leading Children’s Book Marketing team. You will be responsible for the marketing of picture books, properties and young fiction.  The role covers both new and backlist titles and encompasses both business-to-business and business-to-consumer marketing.  This role is starting ASAP and is an interim role whilst a permanent person is appointed.

Key duties:

• Work closely with sales and publicity teams to develop and implement consumer campaigns through successful use of the full marketing mix

• Support the Children’s publishing team in the acquisition and retention of titles and authors

• Effectively communicate marketing campaigns to key stakeholders

• Generate professional and persuasive B2B communications for use by UK, international and special sales channels.

• Work with UK and international key accounts teams to further develop existing relationships with retailers and distributors

• Undertake effective analysis of all marketing campaigns

• Deliver all marketing initiatives within agreed timelines and to budget

• Ensure that all administration enabling control and visibility of marketing spend is up-to-date and accurate working closely with Key Account Managers and sales administrators

Experience / skills required:

• Experienced children’s book marketing professional with significant consumer marketing experience

• Successful use of the full marketing mix: advertising, direct and online marketing

• Experience of establishing and maintaining relationships and communities

• Experience running advertising campaigns across all media

• Multitasking across multiple brand and projects as well as campaigns simultaneously

• Strong eye for design

• Copywriting and copyediting skills

• Results focused, numerate and used to working in a highly pressurised environment

   

For further information, please apply online or email a CV and salary expectations ASAP to kelliemillar@atwoodtate.co.uk

Contact:            Kellie Millar

Tel:                   020 7487 8235

Atwood Tate acts as an Employment Agency in relation to permanent and contract vacancies and an Employment Business for interim and temporary recruitment.

Atwood Tate embraces diversity and seeks to promote the benefits of diversity in all of our business activities and to develop a business culture that reflects that belief.  We welcome applications from all members of society irrespective of age, disability, sex, sexual orientation, colour, race, nationality, ethnic or national origin, religion or belief.