Marketing Manager – Academic. A market leading, London-based academic publisher is looking to recruit a Marketing Manager to join its Open Research team. This could be an ideal opportunity for an experienced Senior Marketing Executive or Assistant Marketing Manager who is currently looking for that next opportunity! Open Access experience would be an advantage but is not essential.
You will be responsible for the planning and implementation of the marketing plans for some of their key open access titles and will also give wider support across open access initiatives.
This role requires strong planning and organizational skills, the ability to deliver business focused marketing campaigns to time and budget, and the ability to analyse results and report on effectiveness of campaigns, as well the ability to work with senior external stakeholders.
Responsibilities include:
The execution and campaign planning of the global marketing and communications plans for your journals
Budget responsibility for these titles
Analysis on ROI of activities
Awareness of global marketing trends
Knowledge of managed products and associated communities
Familiarity with Webtrends and Google Analytics
This is an excellent opportunity to develop your career in open access in an important marketing role with a leading academic publishing company.
For further details and a job description, please contact Donald Smith at d.smith@inspiredselection.com
Early applications will be prioritised.