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Marketing Manager – Books

Our client, an international not-for-profit organisation that produces scientific publications for agriculture and the environment, is looking to recruit a Marketing Manager to develop their books and eBooks programme.

Reporting to the Senior Marketing Manager, the main responsibilities include:

  • Planning and executing agreed annual marketing strategy for the book publishing business
  • Ensuring the books programme is in line with business objectives and revenue targets
  • Analysing and investigating markets, demand and competition, in liaison with Commissioning
  • Delivering programmes including direct mail, e-marketing, online, events and social media
  • Ensuring that marketing systems and processes are monitored and measured
  • Reporting regularly on campaign successes and outcomes
  • Managing and maintaining books marketing materials for use by Sales
  • Writing impactful copy for online and offline marketing resources and PR activities
  • Managing relationships with key agents, booksellers and distributors
  • Working closely with editorial teams to identify marketing opportunities
  • Liaising with key stakeholders to ensure materials are produced on-time, to budget and quality.

The successful candidate will have solid experience of marketing academic print and knowledge of eBooks marketing is essential. You will be a team-player, with exceptional organisation and communication skills and excellent copy-writing skills. A good working knowledge Adobe InDesign is desirable.

You will be rewarded with a competitive salary and strong benefits.

To apply for this position, click on the Apply Now button below or send your CV to enquiries@telferpartners.com quoting the reference TP 271. For an initial, confidential discussion please call us on +44(0)1223632510.

Early applications are preferred.

Referral Scheme - Telfer Partners offer a referral reward if we fill this vacancy with someone you recommend. You can send contact details of anyone you want to recommend to enquiries@telferpartners.com.

Marketing Manager – Books

Telfer Partners, Oxfordshire
Permanent
Academic, Bookselling, STM
Marketing
Reference: 
TP 271
Salary description: 
Competitive + Benefits

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Marketing, Academic Print, eBooks Marketing, marketing strategy, Adobe InDesign