Regional Marketing Manager
This is an exciting opportunity for a Regional Marketing Manager to join a leading academic publisher in Central London. You will be responsible for the effective marketing of existing and forthcoming digital products to the library market within EMEA.
Key duties:
- Responsible for sales marketing initiatives and support of Regional Sales Managers’ territories
- Develop and maintain an in-depth understanding of customers’ needs through visits and research
- Implement marketing communications campaigns for library customers for each major product
- Work closely with Library Sales, Circulation and Marketing Services teams
- Understand and interpret data from CRM systems and internal customer insight tools to identify opportunities to increase sales and improve campaign performance
Experience / skills required:
- Established marketing, communication or sales experience within academic publishing
- Experience of implementing campaigns across all of the promotional mix, particularly digital direct marketing
- A professional qualification in marketing or equivalent is desirable
- A proactive and sales driven approach
- Fluency in English is essential and an aptitude in Spanish would be advantageous
For further information, please apply online or email a CV and salary expectations to stephaniehall@atwoodtate.co.uk
Contact: Stephanie Hall
Tel: 020 7487 8313
Atwood Tate embraces diversity and seeks to promote the benefits of diversity in all of our business activities and to develop a business culture that reflects that belief. We welcome applications from all members of society irrespective of age, disability, sex, sexual orientation, colour, race, nationality, ethnic or national origin, religion or belief.