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Senior Marketing Executive

A leading prestigious professional publisher in Central London is looking to appoint Senior Marketing Executives to join their growing team to market their prize winning lists. This role would suit someone with strong digital marketing experience within a similar area of publishing.

Key duties:

  • Develop marketing strategies, integrating sales and marketing for your list and subcategories
  • Work closely with the Editor of the list, taking list ownership to drive sales and analyse trends
  • Devise and implement sales-driven marketing campaigns using a full mix of print and digital channels
  • Work closely with products from proposal to delivery, feeding back pricing and positioning using thorough market knowledge
  • Regularly audit marketing activity
  • Present new titles to sales representatives and create effective sales tools
  • Keep abreast of market developments and trends in your area

 

Experience / skills required:

  • Previous digital marketing experience within publishing/B2B is essential
  • A marketing qualification would be advantageous
  • Strong financial reporting skills and solid commercial awareness
  • Experience in marketing digital products
  • Good knowledge of SEO, social media, content marketing and PPC campaigns
  • Experience in managing marketing budgets
  • The ability to work well in a team and with international colleagues, but also well autonomously

 

For further information, please apply online or email a CV and salary expectations to stephaniehall@atwoodtate.co.uk

Contact:            Stephanie Hall

Tel:                   020 7487 8313

Atwood Tate embraces diversity and seeks to promote the benefits of diversity in all of our business activities and to develop a business culture that reflects that belief.  We welcome applications from all members of society irrespective of age, disability, sex, sexual orientation, colour, race, nationality, ethnic or national origin, religion or belief.

 

 

 

Senior Marketing Executive

Atwood Tate, London
Permanent
Academic, Professional
B2B, Product Management, Marketing
Reference: 
3318
Salary description: 
Available on request

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