For more than 260 years we have found, published and distributed the works of science pioneers at De Gruyter (pronounced: [də gʁɔʏ̯tɐ]).
In 28 disciplines, from A as in Arts, or M as in Material Sciences, to T as in Theology and Religion, we produce relevant publications. From Basel, Berlin, Boston, Munich, Beijing, Warsaw and Vienna we send knowledge into the world. And never stop learning - in our culture of courageous zeitgeist, charming enthusiasm and enjoyable expertise. Do you want to know? Welcome to De Gruyter!
In your role, you are responsible for leading the international Product Marketing team and are thus responsible for developing and implementing our marketing strategy. We give you the great opportunity to develop creative campaigning solutions for our authors, researchers and institutions to achieve commercial goals. The position is permanent.
Professional and disciplinary leadership of the team of product marketers and regional marketers
Go-to-market planning: Creation and operationalization of a strategic international marketing plan for De Gruyter's products
Monitor all product-related marketing strategies and their international implementation
Maximizing market awareness and penetration of all product groups
Increasing marketing efficiency along KPIs and optimizing
measures and processes
Continuous expansion of digital marketing
Active contribution to interdisciplinary digital product development, especially with the proofreading and the IT
University degree, ideally in Marketing or Communication Science
Outstanding digital competence in performance marketing with many years of hands-on practice, ideally in an international context
Affinity to metrics - Strong analytical and BI skills
Strong and directly applicable strategic conceptual thinking and implementation skills
Several years of senior management experience in product marketing, preferably in publishing
Entrepreneurial orientation of the own work and the management of the area Product Marketing
Efficient working and creative thinking
Excellent English language skills and experience in managing multi-site teams
We Offer You:
An exciting professional challenge for one of the innovation drivers of the publishing industry
Extensive benefits for a healthy, balanced life and work
Time and space for curiosity, learning and development
Passionate colleagues in diverse teams