Marketing Executive/Senior Marketing Executive
Salary range: £24,000 – 28,000 per annum, depending on experience
Who we are and what we do
Four-time winner of the Publisher of the Year award, most recently at the 2014 Bookseller Industry Awards, Little, Brown Book Group is one of the most successful and dynamic publishers in the UK. Across our fourteen imprints, we publish as wide a range of titles as anyone in the industry, and pride ourselves on the quality, variety and diversity of our publishing output.
Little, Brown Book Group’s fourteen imprints have a market-leading presence in almost every area of the industry. On our Little, Brown, Abacus, Virago, Corsair, Fleet and Blackfriars imprints we publish literature of the highest standard, from prize-winning fiction to agenda-setting non-fiction and a range of prestigious classics. On our commercial imprint, Sphere, we publish some of the world’s biggest brand-name novelists and an array of bestselling non-fiction. Our Atom and Orbit imprints lead the field in young adult and science fiction/fantasy publishing respectively, and our Piatkus Constable Robinson (PCR) division publishes the very best in genre fiction and a rich seam of subject-specific inspirational and instructional non-fiction. Meanwhile, our fast-growing Hachette Audio list is at the forefront of audio publishing, and our newest imprint, Dialogue Books, is an inclusive home for writers and readers of all backgrounds.
What you will be doing
We are looking for a creative and organised Marketing Executive/Senior Marketing Executive (depending on experience) to join our award-winning marketing team. You should enjoy reading literary fiction and nonfiction as this role requires knowledge of each.
Your role will involve campaign management for the following Little, Brown Book Group imprints: Little, Brown, Dialogue, Fleet, Corsair, Virago and Abacus books. These imprints are home of bestselling, award-winning authors including Jane Harper, Alexander McCall Smith, Celeste Ng, Sarah Waters and others. The role will report into and work alongside the Head of Literary Marketing.
In addition to campaigns, you will work closely with editorial and publicity to run social media for Dialogue and contribute to social media posting for all imprints. You will also be responsible for various aspects of marketing for Virago, including successful growth of the enewsletter program and Virago monthly podcast.
The role is varied and provides good exposure to all elements of the marketing mix from traditional through to digital, from trade to consumer.
What we are looking for
You will be able to:
- Deliver highly effective marketing campaigns on time and on budget
- Provide rigorous analysis, update forward plans accordingly and report on campaign results in a timely manner
- Develop successful working relationships with key colleagues across the business
- Manage title budgets effectively
- Proactively seek out creative ways to promote titles and market titles in a cost effective manner through direct-to-consumer channels
- Assist with the planning an execution of the Virago podcast, reaching new listeners
- Assist with digital promotions, including the creation and deployment of the Virago enewsletter
- Design assets for social media promotion.
You will be self-motivated, solution-orientated and pro-active with experience working in a busy marketing department at a publisher.
What we offer
This role is based in our London office, as part of an experienced team in a creative and dynamic working environment, and offers a competitive salary and benefits package.
Hachette employs people on the basis of their abilities. We aim to attract and develop talent from a base as broad as the world of readers we want to reach, with a wide and representative range of age, faith, disability, race, gender, sexuality and socio-economic, regional and cultural backgrounds.
To be considered for this role you will need to demonstrate campaign experience, so in addition to the sending us your CV and covering letter, we ask that you submit a one-page document summarising a recent campaign you have worked on. Please be prepared to talk the campaign through with us should you be invited to interview for the role.
To apply, send your full CV, a covering letter, and your campaign summary to: firstname.lastname@example.org Alternatively, hard copies can be sent to: HR Department, Carmelite House, 50 Victoria Embankment, London EC4Y 0DZ.
Closing date: 11 February 2019.
Unfortunately, due to the high volume of applications we receive, we are only able to get in touch directly with shortlisted candidates. If you are shortlisted and need us to make any adjustments to help you attend for interview, please do let us know.