Are you a content specialist, passionate about consumer platforms and able generate high quality content to increase demand? Our client is looking for a Demand Generation Content Specialist for 3 days per week, until the end of July. We are open to candidates based in the UK or Ireland.
Our client is a leading events platform and in this role you will be responsible for producing lead-generating content to drive event creators to the site and increase their engagement. You will sit on the global content marketing team and partner with other marketing team members and global sales team members regularly.
Your key responsibilities will be to:
- Create, edit, update, and optimise demand generation content in line with the global demand generation content strategy
- Create email copy for demand generation content campaigns
- Upload and optimise content across the WordPress multisite blog
- Assist with building and executing gated content campaigns across HubSpot and Salesforce
- Ensure all demand generation content meets the highest standards for voice, narrative, and purpose
Additionally, you'll need a show an understanding of how to engage different customers at different stages of their journey and be able to adapt content to those different needs.
This is a dynamic business and a fantastic opportunity to show the power that content can bring to the B2C relationship through technology. If you have lead generation content experience in a tech environment, platform provider or consumer brand we would love to hear from you!
Inspired Search and Selection is acting as an Employment Business in relation to this vacancy.