Marketing Manager
We have an exciting opportunity for a Marketing Manager to join our small, collaborative and creative team. This is a fantastic role for a highly motivated candidate who is passionate about books and enjoys working across marketing mediums.
Lume Books is an independent publisher of award-winning crime writing, historical fiction, biographies and histories. We publish many acclaimed authors including A. J. P. Taylor, D. E. Stevenson, Nick Thorpe, Wendy Perriam, Alan Palmer and Robert E. Howard, while also specialising in bringing the best of out-of-print books to new audiences. We're actively growing our frontlist titles and looking for new voices in commercial fiction.
The role would deliver creative and engaging marketing content and advertising across our front and backlist titles, from established authors to debuts. We’re happy to consider candidates at Senior Executive or Manager level, depending on experience and an understanding of commercial and eBook markets. We are particularly interested in candidates underrepresented in traditional publishing.
Key aspects of the role
- Developing and delivering digital marketing and advertising campaigns and analysing results (Amazon, Facebook, Twitter)
- Managing marketing budgets, schedules, and priorities
- Creating engaging content for the website, newsletters and social media, while adapting style and tactics to best suit the target audience
- Producing monthly sales reports
- Working with authors on campaigns and publicity
- Working with the Marketing and Publicity Executive on content creation and promotions across genres and lists
- Managing monthly Bookbub submissions
- Developing Lume’s list of bookstagramers, book bloggers and blog tour organisers
- Writing and distributing press releases and AIs to review bodies, press agencies and trade magazines
- Working closely with the Head of Publishing on the overarching marketing strategy
Desired skills, knowledge and experience
The ideal candidate will have previous experience marketing fiction or non-fiction and will be resourceful, passionate and a self-starter. Please note, digital marketing experience is required.
- Proficient in Facebook, Twitter and Amazon Advertising
- Creative vision and a good eye for design
- Excellent copy-writing skills
- Experience using KDP (Kindle Direct Publishing)
- Good time management
- Friendly, upbeat and eager to collaborate
- Knowledge of/experience with design software (In-Design/Photoshop) is highly desirable but not required
The role is a permanent, full-time position. The team works one day per week from an office in Southwark. The rest of the week is remote working.
Salary bracket
£30,000 - £35,000 DOE
How to apply
Please apply with a CV and covering letter to info@lumebooks.co.uk with the subject line MARKETING MANAGER APPLICATION. As part of your cover letter, please detail how you meet the requirements outlined above for this role.
Applicants must have the legal right to work in the UK.