Marketing Campaign Manager (Books)
This is an exciting opportunity to join this prestigious company in a marketing role working with online, books. To activate a campaign plan. Liaise with external suppliers. Produce copy and coordinate artwork production. Coordinate mail and email shots. Organise/attend book launches where relevant. Ensure copy is correct and compelling in all channels including catalogue and website. Ensure effective SEO on blog and ecommerce sites. Use Google Analytics to measure effectiveness of campaigns. Assist in the design and distribution of an annual catalogue. Design flyers/adverts/website banners. Manage the company website and coordinate social media plans.
- Marketing experience ideally within the publishing sector
- Commercially aware
- Excellent communication skills
- Great attention to detail
- Very good people skills