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Marketing Executive

An exciting opportunity has arisen for a creative and detail oriented Marketing Executive to join an innovative and forward-thinking EdTech company with inspiring mission-led values. As Marketing Executive you will play a pivotal role in helping the company to achieve strategic growth and expand their reach across Primary and Secondary schools both nationally across the UK, and globally. This role can either be based remotely or hybrid from our client's Edinburgh office. The company offer a competitive salary and excellent benefits package.

Working closely with and reporting to the Head of Marketing, working alongside another Marketing Executive, you will have a varied role where responsibilities will include:

  • campaign planning and execution, to support the acquisition, nurturing and generation of leads - marketing activities include: email, direct mail, content creation and online promotions;
  • analysis and measuring the success of marketing campaign activities;
  • develop campaigns using email automation tools;
  • strategic planning, coordination and management of social media channels.

The ideal Marketing Executive will have experience in the education / schools sector (teaching or otherwise), combined with digital marketing expertise including email marketing and social media marketing experience. The ability to analyse data to measure marketing campaign effectiveness will be very important, as will strong copyrighting skills and a keen eye for detail and design. Alongside excellent written and verbal communication, you will be a collaborative team player with good prioritisation skills, a "can-do" attitude and thrive on achieving results. Experience of using a CRM, a CMS (e.g. Wordpress) along with email automation tools would be highly beneficial, along with experience of marketing online subscription products to primary and secondary schools.

To find out more about this fantastic role, get in touch ASAP with Rhiannon at Inspired Selection.

For a full description of the role, please send your CV with a brief paragraph outlining your relevant skills.

Closing Date: Early applications may be prioritised.

** Inspired Search & Selection are a publishing recruitment specialist who operate an Equal Opportunities policy. We treat all employees and job applicants fairly and equally regardless of their sex, sexual orientation, marital status, race, colour, nationality, ethnic or national origin, religion, age, disability or union membership status.

In May 2019, Inspired Search & Selection pledged to promote The Book Trade Charity. As a charity, BTBS offer financial help to people (particularly those under the age of 30) looking for jobs in the book trade, including help with interview costs, to help support paid internships and work experience and for other opportunities for development. Please follow this link to check eligibility and further support.

Marketing Executive

Inspired Selection, Edinburgh
Permanent
Educational
Marketing, Executive

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