Working for this prestigious global publishing house. To execute books product marketing communications strategy globally and translate into a field marketing plan for digital products portfolio in assigned territories. Liaise directly with Sales Managers on marketing activity. Campaign management. Work with Marketing and Sales colleagues and analyse data reports to create lists of target accounts and develop a lead generation strategy for products and/or regions. Conferences attendance.
Previous experience in marketing
Strong written and oral communication skills.
Knowledge of Outlook, Word, Excel
Marketing campaign experience
Publishing sector experience advantageouis not essential