Marketing Manager, 3 month FTC (Academic Publishing)

A leading academic publisher is looking for a Marketing Manager to devise and implement fully integrated marketing campaigns for the open access books programme. This is a great opportunity for someone with excellent marketing skills and who is passionate about open access publishing and books publishing. This is an interim role to start asap and for 3 months with possible extensions.

Key duties:

• Manage the open access books and journal and open data programme marketing providing a clear vision to deliver the marketing strategy against business objectives
• Generate submissions from new and existing customers authors, researchers & readers to drive usage and readership and to increase registered users
• Deliver monthly forecasting, campaign costing and to work within agreed budgets
• Manage, analyse and report on ROI of marketing campaign activities
• Assist in the development and implementation of the customer engagement strategy
• Attend conferences and events, engaging with customers and end-users when needed
• Key relationship management with authors, editors and other key external stakeholders as required

Experience / skills required:

• Strong understanding and experience of working within the publishing industry or allied field
• Strong data and analysis skills
• Proven marketing experience of developing creative and innovative marketing strategies and results-orientated campaigns
• Experienced in staff management
• Strong relationship building skills an influencing skills

For further information, please apply online or email a CV and salary expectations ASAP to alisonredfearn@atwoodtate.co.uk

Contact:             Alison Redfearn

Tel:                    020 7034 7922

Atwood Tate embraces diversity and seeks to promote the benefits of diversity in all of our business activities and to develop a business culture that reflects that belief.  We welcome applications from all members of society irrespective of age, disability, sex, sexual orientation, colour, race, nationality, ethnic or national origin, religion or belief.