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PPC Marketing Manager

We have an incredible new opportunity for a PPC Marketing professional to join the growing team of a leading digital healthcare publisher and make a real difference in the design and running of audience acquisition campaigns. This role will focus on social media advertising and PPC campaigns, with the aim to drive traffic to the publisher's digital platform and increase audience engagement.

Working with a friendly Audience Communications team, this role will be responsible for:

  • Planning, running and monitoring acquisitions campaigns targeting healthcare professionals through PPC and social media advertising
  • Working with a team of commercial and data specialist to increase platform traffic and maximise user conversions
  • Developing and implementing marketing plans and KPI's to increase website users and subscribers through a number of digital channels
  • Reporting on campaigns performance and providing evidence-based data to inform the wider audience acquisition team decisions

You'll be the perfect candidate for this role if you are familiar with digital marketing tools and understand how to engage and nurture new subscribers. We are looking for someone who will be able to bring creative ideas to the team, but who can also be data-driven and analytical. No medical experience required, though you'll need to demonstrated ability to engage and communicate with a subscriber base of healthcare professionals.

For a full description of the role, please send your CV with a brief paragraph outlining your relevant skills.

Closing Date: Early applications may be prioritised.

** Inspired Search & Selection are a publishing recruitment specialist who operate an Equal Opportunities policy. We treat all employees and job applicants fairly and equally regardless of their sex, sexual orientation, marital status, race, colour, nationality, ethnic or national origin, religion, age, disability or union membership status.

In May 2019, Inspired Search & Selection pledged to promote The Book Trade Charity. As a charity, BTBS offer financial help to people (particularly those under the age of 30) looking for jobs in the book trade, including help with interview costs, to help support paid internships and work experience and for other opportunities for development. Please follow this link to check eligibility and further support.

PPC Marketing Manager

Inspired Selection, Royal Tunbridge Wells
Full-time, Permanent
STM
Digital, Marketing

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