Senior Marketing Automation Executive - location flexible

Are you a digital Marketing whizz looking for a new challenge? A leading Educational publisher is seeking a Senior Marketing Automation Executive to join their innovative marketing team.

Reporting to the Marketing Automation and Social Media Manager your main remit is to support the implementation and management of email / marketing automation platforms, including Salesforce, Marketing Cloud and Pardot. This will involve liaison with marketing and business teams from around the world advising them on the strategy and approaches to take, and pushing for continuous improvement and automation of campaigns. You will help to drive maximum engagement from customers, with a view to increasing lead generation, advocacy and loyalty. The Senior Marketing Automation Executive will play an important role in driving the company’s evolution to a truly digital company.

Attention to detail and accuracy are vital attributes for this role. The successful candidate will be a digital marketing enthusiast with experience of campaign measurement and optimisation, as well as a good grasp of what makes an effective email campaign. Experience with web analytics systems will also be useful, e.g. GoogleAnalytics. As well as the ability to hit the ground running in a fast-paced role, you will have excellent communication, and strong organisational and analytical skills. Knowledge of the UK Education sector would be an advantage but is not a must.

In return our client offers a competitive salary and excellent benefits package, along with the possibility to work from various office locations.

To apply for this position, please contact Verity Hawson at Inspired Selection publishing recruitment agency (email: v.hawson@inspiredselection.com). Please provide a CV and your current salary details in your application. To view all current opportunities available via Inspired Selection, please visit our website at www.inspiredselection.com.