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Senior Marketing Executive

An exciting opportunity has arisen in the Marketing department of an innovative Educational Publisher who are looking to appoint a Senior Marketing Executive. The position will be based in their central London offices, amongst a creative and dynamic working environment offering a competitive salary and excellent benefits package.

The Senior Marketing Executive will join the friendly and supportive educational marketing team with responsibilities covering the Primary schools market. Your main remit will be to contribute to the marketing strategy and campaigns for Primary curriculum products, managing and implementing innovative online and offline marketing campaigns which build and retain a loyal customer base within primary schools in the UK. Commercially aware and genuinely creative, the ideal candidate will have experience of successfully running print and digital multi-channel marketing campaigns. Key responsibilities include:

  • Planning and executing high-impact campaigns to schedule and within budget
  • Writing persuasive and effective marketing copy that reflects the brand's tone of voice
  • Analysing results and updating forward plans accordingly
  • Managing and implementing innovative social media campaigns
  • Ensuring best user experience across purchase and access to products and services
  • Contributing to new product development proposals
  • Interrogation of CRM data

The successful candidate will have worked in a busy marketing department and should be able to demonstrate campaign success. Previous experience marketing to schools and/or an understanding of tests and assessment is a bonus but not essential.

Closing Date: Early applications may be prioritised.

For a full description of the role, please send your CV with a brief paragraph outlining your relevant skills.

Closing Date: Early applications may be prioritised.

**Inspired Selection operates an Equal Opportunities policy. We treat all employees and job applicants fairly and equally regardless of their sex, sexual orientation, marital status, race, colour, nationality, ethnic or national origin, religion, age, disability or union membership status.

In May 2019, Inspired Search & Selection pledged to promote The Book Trade Charity. As a charity, BTBS offer financial help to people (particularly those under the age of 30) looking for jobs in the book trade, including help with interview costs, to help support paid internships and work experience and for other opportunities for development. Please follow this link (http://www.btbs.org/) to check eligibility and further support.

Senior Marketing Executive

Full-time, Permanent
Academic, Bookselling, Charity, Children's Publishing, Educational, ELT, Library, Professional, Publisher, Trade
Campaigns, Marketing, Executive