Senior Product Marketing Manager – Academic Journals Publishing

An academic publisher, with one of the most successful track records for growth over the last ten years, is looking to recruit a Senior Product Marketing Manager, to take overall responsibility for marketing and sales driving initiatives for the journals collection in EMEA and Latin America, in academic and non-academic markets.

Reporting to the Group Marketing Manager, the key responsibilities of the role include:

• Partnering with the EMEA sales team to leverage opportunities in Open Access
• Serving as the local lead for the sales team in pricing, journal-specific questions and queries
• Utilising journals data analysis to identify opportunities and drive revenue across all digital products
• Driving usage for current customers
• Carrying out bespoke sales, driving efforts in collaboration with Sales for identifying leads
• Coordinating data mining/collection projects and segmentation
• Devising and executing regional campaign strategy for EMEA and Latin America markets
• Working with the US Partner on global campaign strategy for journals
• Regularly reporting on product progress and vulnerabilities
• Presenting product updates and features at sales conferences
• Ensuring Sales managers are adequately equipped to sell and customer training opportunities maximised.

The ideal candidate will possess at least three years relevant marketing experience ideally with a good knowledge of the academic publishing industry, alongside experience of managing a digital product portfolio. Preferred candidates will be able to demonstrate an understanding of sales models associated with academic journals, Open Access and the needs of the academic library market. The role also requires someone with excellent data analysis skills, experience of managing a budget, tracking and reporting on KPIs. A willingness to travel is a must.

You will be rewarded with a competitive salary, performance related bonus scheme and strong benefits.

To apply for this position click on the Apply Now button below or send your CV to enquiries@telferpartners.com quoting the reference TP 303. For an initial, confidential discussion please call on +44(0)1223632510.

Early applications are preferred.

Referral Scheme - Telfer Partners offer a referral reward if we fill this vacancy with someone you recommend. You can send contact details of anyone you want to recommend to enquiries@telferpartners.com.