Head of Marketing (Maternity Cover)

The opportunity

World-renowned illustrated publisher Thames & Hudson is looking for an experienced marketer with an absolute passion for books. With titles across ‎all areas of visual creativity – the arts, architecture, design, photography, fashion, film and music – as well as archaeology, history and popular culture, this roles provides an exciting opportunity for a marketer to work across a diverse list, manage a small team and play a vital role in our consumer-facing activities. The Head of Marketing reports to the Communications Director. The maternity cover will start in January and is anticipated to be between 9 and 12 months.

The role

• Devising and delivering creative marketing campaigns for key titles across all book categories
• Assisting with the delivery of the strategic vision for Thames & Hudson’s online and social presence including overseeing the creation of content and email marketing, SEO, paid media and analytics
• Growing our website traffic and online communities, and driving sales through direct-to-consumer marketing
• Proactively pursuing partnerships with like-minded brands to promote key titles and the Thames & Hudson brand
• Working closely with the publicity team on title-specific campaigns
• Effectively communicating with internal and external stakeholders on all aspects of marketing
• Negotiating and developing advertising campaigns
• Briefing artwork for print and online adverts
• Overseeing the creation of trade marketing materials and catalogues
• Working with the sales team on retail marketing ideas
• Analysing and reporting marketing results
• Building an in-depth understanding of Thames & Hudson’s audiences and competitor activity
• Attending key cross-departmental meetings as required
• Liaising with the US and Australian marketing teams on campaigns
• Managing a team of two marketers in producing high quality work and delivering the strategy

Knowledge, skills and experience

• Relevant experience in a senior marketing role
• A self-starter and multi-tasker
• Excellent copywriting skills
• Ability to work independently and set deadlines for self and others
• Good communications skills are key, as is a good knowledge of digital marketing and retail channels
• Ability to work with external brands and organisations
• Good time management skills
• Strong interpersonal skills and ability to negotiate
• Innovative strategist with the ability to plan campaigns on a small budget
• Experience with social media advertising, Google Analytics and social media analytics

This role is a full-time maternity cover position.

To apply, please email a CV with a covering letter including current salary details and availability to start to: recruitment@thameshudson.co.uk