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Marketing Manager

Are you a creative, innovative Trade marketeer looking to take on your next challenge? 

Our client is seeking an experienced, skilled, and self-motivated Trade Marketing Manager to join their modern cutting-edge publishing house. 

As the Trade Marketing Manager, you will have the unique opportunity to contribute to the success of a diverse range of bestselling fiction and non-fiction titles. 

Collaborating closely with the Sales Director, as well as cross-functional across the business, you will lead the development and execution of innovative marketing campaigns across various trade channels.

Key Responsibilities

1. Consumer Campaigns: Develop and implement clear, creative, and commercially focused consumer marketing campaigns within assigned budgets. This includes writing and presenting media briefs, liaising with agencies, designers, and third parties, and communicating plans internally and to authors or agents as relevant.

2. Trade Marketing and Sales Support: Craft trade-focused marketing campaigns to assist the sell-in process, which involves creating sales materials like presenters, samplers, proofs, and point-of-sale (POS) materials.

3. Bookseller Engagement and Retailer Support: Lead exciting and innovative bookseller engagement campaigns. Create marketing materials and POS items for retailers, including bespoke add-ons.

4. Content Development and Management: Manage the content planning and creation for web, social media, and newsletters, as well as specialised content and materials for key online retailers.

This role is based in London, with a minimum requirement of 1 day in the office per week. Salary is dependent on experience. 

If you would like to learn more about this exciting opportunity, please reach out to Charlotte charlotte@wonderfulideasproject.com with your CV. 

At Wonderful, we are dedicated to promoting diversity in all its forms. We are committed to creating an inclusive and equitable environment that promotes equal opportunities for wonderful people. We actively encourage candidates from under-represented groups to apply and warmly welcome all individuals with exceptional abilities, irrespective of their background.

 

Marketing Manager

Full-time
Trade
Administration, Management, Marketing, Trade
Reference: 
Trade Marketing Manager

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